Job Summary
Yardi Romania is dedicated to the design, development, and support of real estate investment management and property management software. They offer full business solutions for every real estate market, including multifamily, single family, affordable, public, senior and military housing as well as office, industrial, and retail market segments. They have the highest commitment to quality, innovation, responsiveness, and customer focus. With over 40 offices and 6,500 employees worldwide, they're positioned to help you effectively manage your portfolio more efficiently and competitively.
Are you a natural communicator who gets excited about discussing trends and connecting with people through writing? If so, you’ll feel right at home in this role.
We are a software development company where people, passion, and technology come together to shape the future of real estate through our own innovative products.
In 2025, we're proudly celebrating 15 years of Yardi Romania in Cluj-Napoca! Since opening our doors in 2010, our Cluj-Napoca office has grown into the second-largest Yardi location worldwide. As part of Yardi Systems, Inc., a global leader in real estate software, founded in 1984, we're connected to a network of over 45 offices and 10,000+ colleagues across the globe.
Our success is driven by a diverse team of more than 1,300 professionals, including software developers, marketers, consultants, data researchers, customer service specialists, and many more. Think you'd be a great fit? Join #TeamYardi.
Imagine being part of a team where your ideas travel far – landing in the pages of The New York Times, Forbes, and beyond. Our Cluj marketing department is home to over 150 professionals, and we’re excited to welcome more talented people like you. If you’re creative, motivated, and love building connections, we’d love to meet you!
We’re looking for a passionate PR Specialist who can open new channels of communication and foster collaboration with journalists, bloggers, and industry influencers across North America.
The ideal candidate is a driven communicator with experience in link building or similar roles (e.g., sales prospecting, online research, managing email lists). As a Digital PR Specialist, you will play a key role in nurturing media relationships, driving outreach campaigns, and managing advertorial requests to strengthen our brand’s presence online.
This hybrid role requires working from the office at least once a week, so please take into account that you should be based in or near Cluj-Napoca.
- 2+ years of experience in a similar role;
- Bachelor’s degree in Marketing, English, Advertising, PR & Communication, Journalism, or a related field;
- Excellent English skills, both written and spoken;
- Proven ability to write creative, engaging content on a variety of topics;
- Independent and self-motivated, with a genuine passion for marketing and technology;
- Strong networking and online research skills;
- Highly organized, detail-oriented, and resourceful;
- Basic knowledge of SEO (a plus).
You’ll be part of a skilled, highly collaborative team responsible for strategizing, managing, and executing PR and backlink campaigns for one of Yardi’s brands. In this role, you will play a key part in strengthening the brand’s online authority by securing high-quality links, citations, and mentions from relevant, authoritative sources.
This position reports directly to the Marketing Manager and involves close collaboration with our writing and link-building teams to increase awareness of branded assets and drive more inbound links to the domain.
You’ll be joining a team that consistently secures mentions in leading publications such as The Washington Post, The New York Times, Business Insider, and Forbes. We take great pride in the content featured in these outlets – all produced in-house by our talented writers, analysts, and designers.
Responsibilities:
- Research and identify websites across industries to build and maintain a strong network of outreach contacts
- Craft unique, compelling outreach messages to journalists, bloggers, and website owners, using creativity to capture attention with memorable hooks and calls to action
- Conduct research and gather insights to contribute ideas for linkable assets, and actively participate in team content brainstorms
- Promote blog articles and other branded content through newsletters and email marketing to existing clients
- Write authentically and persuasively about our brand, positioning it as a leading resource in the industry.
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